The Science Behind Headshots

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Do professional headshots make a difference? The science says ABSOLUTELY! Research has shown that the human brain processes images much faster than text. We also retain photographs longer, so that impression you make will last.

How Many More Views Do Professional Headshots Get on Sites Such as LinkedIn?

Users who include a profile photo receive 21 times more profile views and up to 36 times more messages, according to LinkedIn. YES, there are still people who use their cats or sunsets as profile pictures. Those who used a professional headshot, received 14 times more views on LinkedIn. Headshots should not be selfies or a zoomed in picture from your cousin’s wedding.
Color of Headshots

What Colors Are Best For a Headshot?

Color theory is a well-researched science! Learn more about the best colors for your industry

However, if you are looking for the best color for a headshot, as supported by science and psychology, is typically a shade of blue. Research suggests that blue is associated with trustworthiness, confidence, and competence, making it an ideal choice for professional headshots.

Additionally, blue is a universally flattering color that complements a wide range of skin tones. 

Business Headshot on Red

What Crop is Best For Headshots? 

Researchers found that close-up photographs were perceived to be people of lower economic status, and received poor scores on trustworthiness, competence, and attractiveness.

The face becomes distorted when photographs are taken too close to the lens, and your brain notices something is wrong. You probably don’t even notice, but the first impression has already been created.

Corporate Headshot

How Long Do People Remember Profile Pictures?

Three days later, people can recall 65% of visual content, compared to only about 10% of written content.

That means you can dribble on for pages in your resume or online dating profile, but people are visual. We want to see you.

Show people who you are, don’t tell them.

How Fast Do People Make a First Impression? 

People start making their mind up about you within 1/10 of a second. So even if they do read your profile or resume, they have already formed an impression. That opinon is so powerful, studies show it persists even after meeting someone in person.

Don’t confuse a stellar photograph with winning beauty pageants. Online, people are looking for the same thing we want in person.

When you are looking for a financial advisor or a lawyer, you want someone competent and knowledgeable. If you are looking for a nanny or caregiver, you will look for someone kind, trustworthy and approachable.

At Studio Newport, we help our clients through the entire process of business portraits. Learn more about our headshot sessions.

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